International Hotel Management

Descripción

The international tourism industry requires increasingly better trained professionals in order to manage client demands for quality and innovation. This Master’s Degree has been created to fulfill the current market’s demand and requirements:

Only accredited Master's Degree in International Hotel Management in the tourism sector, with the collaboration of Les Roches International School of Hotel Management (Switzerland), the benchmark for tourism schools worldwide.

Possibility of work experience at international hotels.

Only bilingual, multi-campus, Spanish-Swiss Master’s program.

Custom-designed methods that foster the development of professional abilities and essential management skills.

Excellent management training program in the tourism and hotel management sector, endorsed by experts and managers worldwide who, furthermore, share their experience as members of the program’s faculty.

Schedule:

During period at Madrid, the schedule is: from monday to thursday, 16:30 to 21:30. On fridays special timetable for extra academic activities, professional contacts, languages, case studies, visits, seminars, discussions, etc.During the period in Switzerland, it is a full-time program.

Language:

Spanish and English

Methodology:

The method is highly practical, offering a result-oriented education. Renowned professionals transfer their knowledge of management skills to students through analysis and resolution of real cases.

With this method, the student becomes the central figure of the learning process by means of the Master's course, both in and outside the classroom.

The Master's course is designed and structured so that students develop the interpersonal and technical skills necessary for optimum management.

The goal is to produce distinctly different businessmen and women due to their values, ethics, creativity, innovation, and capacity for results.

Final evaluations in the Master’s program take into account both the technical knowledge a student has acquired as well as the management skills developed throughout the course of the program.

PROGRAM

• Strategic Management
• Room Division Operations
• Hospitality Financial Management I
• Hospitality Marketing I
• Information Technologies
• Human Resource Management
• Quality Control and Customer Relations
• Food & Beverage Management I
• Business Plans
• Room Division Operations II
• Hospitality Financial Management II
• Hospitality Marketing II
• Information Technologies II
• Case Studies
• Food & Beverage Management II
• Professional Contacts
• Expert Food & Beverage Management (Les Roches)
• Nutrition and Dietetics
• Culinary Concepts
• Restaurant Management
• Kitchen Operations
• Bar Service, Wines and Beverages
• Food and Beverages for Banquet Services
• Event Management
• Professional contacts and special activities
• Visit to hotel chains.
• Discussions and meetings with hotel managers and sector professionals.
• Visit to the International Tourism Trade Fair, FITUR.
• Free attendance to all conferences and seminars organized by Universidad Europea de Madrid (Marketing, Entrepreneurship, Tourism Technology & Communication, etc.).
• Restaurant training with expert and consultants in traditional and creative cuisine.
• Enology training to be able to design creative wine lists, a new trend in the restaurant sector.
• Final project

Students define and present their new business ideas. Projects are evaluated in a comprehensive way, looking for a student’s ability to apply all what they have learnt and the innovative aspects in his/her proposal.

The Final Project also tests a student’s communication skills, since he/she must show conviction in explaining and defending the Project before an Oral Defense Committee. Both, the written and oral presentations, must be done in English.

The scheduling of this Final Project is crucial, given the international components of the Master’s program.

Internships

Both, national and international internships are offered. This period comprises 500 hours of practical training in an Spanish or international hotel by virtue of an educational agreement with Les Roches International School of Hotel Management and several hotel chains.

Internship schedules will be determined on a case-by-case basis, depending on the industry offers.