Postgraduate in Coolhunting: Design and Global Trends

ELISAVA Escuela Universitaria de Diseño e Ingeniería de Barcelona
En Barcelona (España)

5.350€ - ($3.825.527)
IVA inc.

Información importante

  • Master
  • Barcelona (España)
  • Duración:
    5 Meses
  • Cuándo:
    Septiembre
Descripción

All the creative professionals interested in complementing their professional training with research and innovation tools. Businesspeople and entrepreneurs interested in exploring and creating new business models and collaboration. Engineers, technologists and techniciants interested in developing creation and innovation abilities. Professionals of other areas interested in innovating in their sector.

Información importante
Instalaciones

¿Dónde se da y en qué fecha?

comienzo Ubicación
Septiembre
Barcelona
La Rambla 30-32, 08002, Barcelona, España
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¿Qué aprendes en este curso?

Product design
Coolhunting
Management
Research Methodology
Urban Inmersions
Design thinking
Global trends
Strategy
Design

Temario

Postgraduate Diploma in Coolhunting. Design and Global Trends
INTRODUCTION AND CONTEXT
  • This module welcomes students to the trends world, to its terminology and to the concepts driving the sector.

RESEARCH METHODOLOGY AND TOOLS
  • This module helps people with no experience in this field to develop skills, and also serves as a refresher course for those who have been involved in research projects. Includes ethnography, visual anthropology, sociology, market research, net-hunting and other strategic research areas.

LATEST TRENDS
  • Presents cases and initiatives from professionals who have to deal with trends in various industries and pop culture.

URBAN INMERSIONS
  • On-site work in various cities in order to develop perception and research abilities.

BUSINESS TOOLS
  • They help students to learn the relationships between trends and business from the point of view of clients and companies. Promotes the dialogue between the researcher and the client.

INTRODUCTION TO DESIGN THINKING
  • Allows students to connect research skills with collaborative and innovative thought philosophies.

RESEARCH PROJECT
  • Tutored by the programme teaching staff and the companies associated with MIDI.