Development and Implementation of Dynamic Competitive Strategies
Curso
En Barcelona (España)
*Precio estimado
Importe original en EUR:
1.150 €
Descripción
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Tipología
Curso
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Lugar
Barcelona (España)
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Duración
2 Días
Objetivo del curso: How can a company assert itself in dynamic markets and benefit from competitive advantages from this environment? The art of successful strategy development lies within a continuous build-up of knowledge and the right timing, speed and sequence, when implementing this strategy. An optimal strategy for dynamic markets results from a combination of the achievement of current objectives and the manoeuvrability potential of the business. A business strategy has to ensure that the full current market potential is tapped and that new products and services are generated at an early stage.
Sedes y fechas disponibles
Ubicación
comienzo
comienzo
Opiniones
Temario
The benefits of "dynamic competitive strategies"
- Difference between "dynamic" and "classical" competitive strategies
- How do dynamic competitive strategies influ ence the competitiveness of a business? (Corporate Intelligence)
- Strategy development cycle
- How do you position your business in the market?
- Strength-weakness analysis, analy sis of competitive dynamics, competitor pro filing, trends and market scenarios
- Visualization of business strategies with strat egy maps and balanced scorecards
- How knowledge on markets and competitors can be used in dynamic busi ness strategy development
- Continuous Competitive Intelligence, identify ing and evaluating opportunities and risks
- Tools, techniques: Business War Gaming (BWG), real option planning, dynamic scenario planning,early warning
- Formulation of a strategy
- Implementation of strategy with a Balanced Score card (BSC)
- Apply the shown tools and techniques in or der to formulate a dynamic competitive strat egy for a business. (The case study will be distributed for individual preparation before the workshop.)
Development and Implementation of Dynamic Competitive Strategies
*Precio estimado
Importe original en EUR:
1.150 €